Saturday, April 13, 2019

E-COMMERCE, CLICK AND COLLECT, MILLENIALS, GEN Z

For CPG & FMCG retailers, does Click And Collect meet Customer Expectations? Especially for Millenials and Gen Z? Or are retailers going for low cost/cheap approaches for e-commerce—avoid infamous Last Mile? Comparative sales of C&C vs door delivery across retail? Result of not upgrading SCM.



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