Supply Chain Management and Logistics Blog. Posts are about end-to-end supply chain management and logistics in a time of challenging disruption.
Tom provides leading supply chain management and logistics consulting and advisory assistance based on real-world experience.
He brings authority and domain expertise to clients.
Email Tom at: tomc@ltdmgmt.com
Check Tom's profile at: https://www.linkedin.com/in/tomcraig1/
Tuesday, November 17, 2015
E-COMMERCE AND CUSTOMER DEMOGRAPHICS
How much customer demographics factor in e-commerce success and how to market the site? Do some online firms fail to understand this and underachieve?
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