Wednesday, April 1, 2015

AMAZON, INDIA, E-COMMERCE, EASY SHIP


Amazon leads--who else?

Amazon's Made-in-India delivery model set to make a splash in global markets


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AMAZON
Easy Ship is designed for India's legions of smaller sellers.
NEW DELHI: Amazon is shipping abroad a model that it has perfected in India. Easy Ship, a pick-up and delivery model that the world's largest online retailer employs in India, will be tried in the company's home market, the US, as well in the UK and China, but with some local adaptations to suit the requirements there. Easy Ship is designed for India's legions of smaller sellers.

It ensures that the vendors don't require to stock products in Amazon's warehouses; instead, Amazon's delivery person will pick up the product from the seller's doorstep when a consumer order comes in. With this model, Amazon has been able to significantly scale up in India, its country head said.