Immediacy is driving e-commerce. It succeeds with new supply chain management. And it is becoming the paradigm for selling and for supply chains. It is not limited to e-commerce. It is expanding--across channels, markets, industries, and the globe.

Doing all these require a new supply chain methodology. Old ways--the same-old--fail at immediacy. New supply chains are needed. These will focus on service, compress time, create inventoryvelocity2, extend supply chains upstream, take process and technology integration to new levels, have a new outsourcing and new logistics service providers--and more.